
Applied Physics-i (English, Paperback, Anoop Singh Yadav)
₹86.00₹120.00
- Language: English
- Binding: Paperback
- Publisher: JBC Press
- Genre: Academic and Professional
- ISBN: 9789383137312, 9383137312
- Edition: 1, 2013
- Pages: 136
Description
Introduction to consumer behavior, Consumer research process, Consumer models, Individual determinants, Consumer learning process, Attitude formation, attitude measurement, Personality and self concept, Influences and consumer decision making, Concept of culture and subculture, Decision making process, Search and evaluation, Purchasing process and outlet selection, Purchase behavior and port purchase behavior, Consumer communication
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Genera | Higher Education |
---|---|
Publication | JBC Press |
ISBN | 9789383137312 |
Language | English |
Binding | Paperback |
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- Store Name: Jbcpd
- Seller: JBC Press
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